Natasha Wells is Senior Vice President of Member Experience overseeing NAW membership, program design, communication strategy, constituent solutions, resource deployment, and the expansion of business intelligence. For nearly 20 years, she has made significant contributions to the revenue production, data analytics, and membership engagement at the National Federation of Independent Business as the Director of Sales Operations.  A native Floridian, Wells is a graduate of the University of Florida where she earned a Bachelor’s Degree in Business Administration with a concentration in Finance.