How will 2022’s biggest distribution trends and factors evolve in the year ahead? Here, we chat with Wipfli’s manufacturing and distribution partner about the technology, supply chain and labor issues that will matter most in...
Economic Trends
Article
Mixed Economic Signals Continue Through Year’s End
Mike Hockett dives into the numbers for distributors’ 2023 expectations and the latest economic indicators for the industrial economy.
Mike Hockett recounts a keynote speech on how a small dairy farm in Iowa illustrates asking ‘What is possible?’ to drive innovation for distributors.
Strategy
Article
An Introduction to Incentive Loyalty Programs
What is loyalty marketing? Lincoln Smith explains and makes a case for using incentive loyalty programs to bolster your revenue.
In an exclusive interview with MDM, the MRO supplies distribution giant detailed its ongoing partnership with NASA and how it’s supporting the Artemis missions that will return humans to the moon for the first time...
Human Resources
Article
In-Office vs. Remote vs. Hybrid: The Great Debate
Mike Hockett takes a deep dive into the new normal of different working environments in distribution and recaps a lively B2BOnline debate session on this topic.
Economic Trends
Article
Distributors’ Market Optimism Rises for 2023 Despite Economic Indicators
Distributors and their suppliers say they continue to see strong demand for industrial and commercial products, with no real slowdown in sight.
Strategy
Article
Distributors’ Big Bets Take Many Forms
Acquisitions and technology investments remain viable ways for distributors to bet on themselves to outperform competitors, but they aren’t the only options available. Here, Mike Hockett outlines those and other investments worth particular consideration ahead...
Data & Analytics
Article
How to Use Reporting and Data in Channel Incentive Programs
Nichole Gunn dives into the ways distributors and manufacturers can access and wield incentive program reporting and data to elevate sales and marketing strategies.
Strategy
Article
Rewrite Your Strategy to Win the New Self-Serve Customer
The end customer increasingly desires to buy from you like they do in their everyday personal life. If you aren’t rewriting your strategy to meet the needs of the self-service customer, you are in danger...
Human Resources
Article
Are You Hiring Honestly?
Does the messaging in your hiring materials and practices reflect what it’s really like to work at your company? Mike Hockett recaps an ISSA Show session that dove into the nuances of being transparent in...
Economic Trends
Article
Wholesale Data Analysis: Falling Expectations and the Numbers Behind Employment Struggles
Mike Hockett breaks down the latest figures showing distributors’ expectations for 2023 and beyond, as well as data that illustrates why distributors are still struggling with staffing despite a growing labor pool.

