AI

Expert Perspective

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An Ethical Examination of Business AI

While application possibilities understandably drive AI discussions, the ethics component has been overlooked. This piece dives deep into the guardrails distributors will want to keep in mind as they navigate their AI journey.

Research lead Kevin Reid-Morris and Tom Gale discuss the insights, surprises and hopes for AI that this 2023 exploration surfaced, along with behaviors and supporting building blocks for distributor AI success.