Strategy

Fastenal Converts Branches in Continued Shift to Digital 

Distributor focused on e-commerce growth, new bin technology and converting pandemic-purchasers into long-term customers. 

June 24, 2021

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• The company relies on its strong global supply chain as well as local relationships to keep product supply moving. 

• Its blue bin tech investments allow for better inventory management.

• The conversion of its physical locations from customer service branches to customer fulfillment centers is part of a larger effort to become a selling and service hub for key accounts.

Thanks to its large global supply chains, Fastenal was able to quickly pivot to finding and selling personal protection equipment (PPE) last year, which gave its bottom line a boost as its Jan-San and fastener segments sagged…

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