Strategy

Hill & Markes Boosts Online Revenue with Internal and External Engagement

The distributor brought in more than $250,000 in the last year from new website business after involving both its customer service team and loyal customers throughout its four-year website and e-commerce improvement project.

Subscribers should log-in below to read this article.

June 25, 2019

Share

The distributor brought in more than $250,000 in the last year from new website business after involving both its customer service team and loyal customers throughout its four-year website and e-commerce improvement project.

Four years ago, Jason Packer, third-generation owner and now CEO of New York-based food service disposables, janitorial supplies, office supplies and industrial packaging distributor Hill & Markes, made a decision to invest in the 113-year-old company’s digital future by bringing in an e-commerce manager. Mike Powers, director of e-commerce & marketing, was tasked with…

This is a Premium Article

Join NAW to read the full article — plus access to research, data, and intelligence.

As a member, you get:

  • Unlimited premium MDM articles, case studies, and monthly intelligence reports
  • Access to webcasts, podcasts
  • Exclusive whitepapers, research reports, and market data
  • Quarterly M&A, MarketPulse, and Economic Outlook reports
  • Access to NAW Nucleus, NAW SmartBrief, and NAW’s policy and leadership resources

The NAW Professional Membership is $850/year for individuals. It’s the fastest way to unlock this article — and everything else.

Unlock Premium Content


>> Explore all membership options