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Strategy

Commentary: 2022 Distribution Trends Outlook: Optimism with a Twist of Apprehension

Distributors have taken the pandemic disruption in stride and used it to accelerate improvements across key areas of business: Sales & Marketing, Technology, Operations and Strategy & Leadership.

September 9, 2021

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Whether discussing in-person vs. remote work or strategizing how to recruit and retain employees, labor issues remain critical for distributors.

Whether discussing in-person vs. remote work or strategizing how to recruit and retain employees, labor issues remain critical for distributors.

As Julius Caesar once said, “Experience is the teacher of all things.” Like a strict substitute, COVID-19 entered our lives and has given us all quite the range of lessons over the last 18 months. Some positive, such as the realization that work-from-home may not be as disruptive as once thought. Many unpleasant, including supply and demand upheaval. But a good thing about even the most negative of experiences is that we do learn and grow from them. 

Distributors have taken the pandemic disruption in stride and used it to accelerate improvements across key areas of business: Sales &…

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