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Partnership Skills for Industrial Buyers and Sellers (Part 2)

Alternate channel disruptions and supply chain crises are reforming go-to-market strategies for supply partners. Here are five more ways to go beyond traditional buyer/seller relationships and benefit both sides.

February 23, 2022

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Partnership Skills for Industrial Buyers and Sellers

Alternate channel disruptions and supply chain crises are reforming go-to-market strategies for supply partners. Here are five more ways to go beyond traditional buyer/seller relationships and benefit both sides.

Editor’s note: This “best-of-MDM” article, the second in a two-part series, first appeared in MDM’s pages in 1997. Stu Mechlin was a valued contributor to MDM over many years, and a well-known industry influencer who brokered highly productive manufacturer-distributor relationships across the better part of his career in industrial supply markets. We present it here again because quality channel relationships are as important as they have ever been, if not more so. The disruptions of alternate channels and supply chain challenges are testing go-to-market strategies for supply partners. The…

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