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The B2B marketplace added $25 billion to its annual GMV since its previous update three years ago, while expanding its customer base and building out AI, procurement and delivery capabilities. Here's the key details, context and competitive analysis.
July 21, 2026
New research examines how wholesalers use eCommerce to capture orders, attract customers and reactivate dormant accounts. The findings show substantial gaps in online order values and offer benchmarks for assessing digital sales performance.
Amazon expanded its Seller Assistant with persistent memory, always-on workflows and integrations with outside AI tools, giving marketplace sellers more ways to automate pricing, inventory and listing tasks amid a broader wave of investments across...
The master distributor’s new U.S. eCommerce experience spans Star Stainless, Stelfast and Lindstrom Fasteners, adding another customer channel after an active period of leadership changes and expansion.
Grainger’s rare bolt-on adds frictionless inventory technology to its High-Touch business, extending the distributor’s digital strategy deeper into customers’ MRO operations. We cover the details and context here.
Grainger’s eCommerce story started 30 years ago with the early move from catalog to web. Today, that head start has become a digital operating system spanning High-Touch Solutions, Endless Assortment, product data, AI and fulfillment...
AI is reshaping B2B commerce faster than most distributors are prepared for. In this sponsored episode of the MDM Amplify Podcast, Tom McFadyen of McFadyen Digital breaks down AEO and AI-driven search, how to prioritize...
Unified commerce platforms paired with agentic AI are helping distributors eliminate “phantom margin loss,” optimize fulfillment and unlock real-time decision-making — shifting operations from reactive workflows to autonomous, profit-driven systems that boost growth, efficiency and...
We share our latest survey-driven snapshot of what distributors and manufacturers indicated their digital sales are, plenty of commentary from distributors on the matter and our analysis and context on underlying factors.
Amazon estimates the new benefits aimed to support financial management, cybersecurity and HR could amount to nearly $1,000 in yearly value for qualifying members.
Distributors increasingly want to know whether their eCommerce investment is too high, too low or right on target. The latest Baird-MDM survey breaks down eCommerce SG&A spend across all respondents, distributors and manufacturers — including...
Amazon Business has unveiled a new suite of generative-AI tools designed to help organizations better manage spend, automate purchasing and uncover savings. We cover the key details, how they align with broader tech vendor trends...
In a move to better serve the complex project planning needs of contractors that are typically served by distributors, The Home Depot launches digital project planner.
