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STAFDA Channel Chat, Pt. 1: eCommerce & Marketing Opportunities, Pitfalls

Mike Hockett extracts eCommerce commentary from a panel discussion between STAFDA distributors, manufacturers and rep agents.

December 15, 2023

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I attended the 47th Annual STAFDA Convention, held Nov. 5-7 in downtown San Antonio, which brought together some 2,700 attendees from across the specialty tools and fasteners supply landscape to learn from and network with fellow attendees. One of the educational workshops STAFDA held on Nov. 5 was a NextGen Luncheon & Panel meant for attendees aged 35 years and under to hear from a panel comprised of member distributors, manufacturers and manufacturers representatives. STAFDA was kind enough not to card me at the door, allowing me to take in what I found to be a valuable mix of perspectives…

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