Quarterly MDM-Baird Distribution Survey

Recession Fears Top Distributors’ Risk Concerns for 2026

Recession, tariffs, intensifying competition... see which risks distributors indicated are their concerns for 2026 based on the latest Baird-MDM survey.

November 19, 2025

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Wholesale distributors, manufacturers and others in the industrial supply channel are bracing for potential economic turbulence in 2026, with recession and broader macroeconomic conditions emerging as a primary concern, according to exclusive MDM research. Nearly three in ten respondents (27%) of the 3Q25 Baird-MDM Industrial Distribution survey — conducted in early October — ranked recession or macroeconomic instability among their top three risks for the coming year. Among approximately 300 executives, 23% also ranked passing tariffs/pricing among their top three, followed by intensifying…

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