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Checklists for Generating, Managing and Sustaining Growth

In 2021 planning, move beyond the traditional ways of doing things and embrace the new normal – especially if you want to grow.

By Senthil Gunasekaran

November 9, 2020

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As the world perseveres in adapting to the next normal and as we enter the fourth quarter of 2020, planning for 2021 is a central focus for distributors. And for most, such strategic planning will look different this year.

Many business functions have undergone substantial change. To name a few:

  • Sales teams were pushed to the limit due to social distancing constraints.
  • Operations adopted new standard operating procedures to accommodate safe curbside pick-up and/or touchless drop-off at customer sites.
  • IT teams raced to build digital capabilities to improve customer experience.

Given these…

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