Moblico partnered with marketing software provider Bridgeline’s artificial intelligence-driven HawkSearch to offer wholesale distributors improved mobile search functionality.

The partnership combines Moblico’s mobile engagement solutions with HawkSearch’s AI search technology, enabling distributors to interact with customers in real-time.

“Our partnership with Bridgeline enhances the distributor’s online experience by merging HawkSearch’s AI technology with our mobile solutions,” Moblico CEO Pierre Barbeau said in a Feb. 29 news release. “We look forward to the positive effects on our customers’ operations.”

Moblico serves thousands of wholesale distribution centers and manufacturers across the U.S., Canada, Mexico, Latin America and Europe. Similarly, HawkSearch works with distributors such as Misumi USA, Packard and Kirby Risk.