Electrical supplies distributor Border States announced a slew of major company updates on June 3 that include both its organizational and operational footprint.

The Fargo, ND-based company shared a new operating model that it said emphasizes a customer-centric, streamlined experience at its nationwide branches and aligns with the company’s commitment to support customers’ businesses.

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Supply Network

Key to this strategy, the company said June 3, is the implementation of distribution centers that will enhance a network of over 130 branch locations. The company plans to add multiple DCs to its supply network over the next several years, with the first planned for early 2026. Border States added that its DCs will focus on optimizing total supply chain costs and providing customers with greater access to inventory while working with branches to scale for optimization.

Leadership

As previously announced, company veteran Jason Seger took over as Border States President and CEO on April 1 following the retirement of former CEO David White.

The rest of Border States’ top leadership as of April 1 is as follows:

People and Technology 

• Kelly Dawson — Vice President HR, Employee Relations and Total Rewards
• Jason Stein — Chief Information Officer 

Finance, Legal and Compliance 

• Jeremy Welsand — Chief Financial Officer 
• Nick Vaughn — Vice President, General Counsel 

Supply Chain 

• James Sipe — Executive Vice President – Supply Chain 
• Shane McMenamy — Vice President, Distribution 
• Zack Kincaid — Vice President, Distribution 
• Wiley Taylor — Vice President, Distribution 
• Tony Serati — Vice President, Supply Chain Strategy and Optimization 
• Richelle Bishoff — Vice President, Procurement 

Demand Generation 

• Don Masters — Executive Vice President – Sales and Marketing 
• Megan Friedrich — Vice President, Revenue Operations 
• Geoff Murphy — Vice President, Vendor Relations 
• Matt Eddleman — Executive Vice President, Construction 
• Steve Freiburger — Senior Vice President, Industrial 
• Jeff Stauffer — Senior Vice President, Utility 
• Ryan Evans — Vice President, Construction Solutions 
• Shane Kerska — Vice President, Industrial Solutions 
• Patrick Novak — Vice President, Utility Sales Leaders  

Employee-owned Border States has over 3,500 people on its staff across 31 states of operation. 

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