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Unpacking Distribution’s Digital Transformation Inflection Point

Three of the biggest challenges distributors face to better understand how companies should proceed with technology investment.

August 24, 2021

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Manage the risk of your sales model now

The pandemic is a giant tipping point that has accelerated the rate of change. The cost of not adapting your current sales model could be a slow death.

  • Going digital isn’t as easy as building an e-commerce site and watching the online sales roll in.
  •  Distributors are faced with new considerations around their digital capabilities.
  •  These include the traditional sales role, the advent of marketplaces and the complexity of pricing.

The term “digital transformation” has been bandied about, but what exactly does it mean for distributors? What specific challenges do they need to overcome? And where should a company’s leadership team look to transform their business while cutting out the noise surrounding all things digital? Andy Hoar, CEO…

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