Factrees Wants to Modernize the Distributor-Manufacturer-Rep Relationship

Extremely archaic and slow to adopt to new technologies, the triumvirate relationship channel between manufacturers, the independent sales reps that source their products, and merchants has evolved little over the years. A start-up called Factrees last month emerged from stealth mode with an AI-powered platform intended to digitally transform and greatly modernize the distribution sector.

functions as a B2B networking platform in the vein of LinkedIn, but its platform is based on company profiles, not individual members. The platform relies on a complex algorithm to match up reps…