WHOLESALE DISTRIBUTION BEST PRACTICES

Leading wholesaler-distributors depend on NAW Institute for Distribution Excellence groundbreaking research studies because they help solve real-world business challenges.

 

YOUR 5-YEAR GROWTH ROADMAP


 

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Jonathan Bein, Ph.D

Biography

Jonathan Bein, Ph.D. is Managing Partner at Real Results Marketing where he has worked with many distributors to make their marketing a profit center. Specifically, he has developed and applied analytic approaches for customer segmentation, customer lifecycle management, positioning and messaging, pricing, and channel strategy for distributors. Jonathanís periodic articles on distributor marketing published in Modern Distribution Management magazine have been extremely popular over the last two years. Bein earned his Ph.D. in Computer Science at the University of Colorado and a BA in Computer Science at Indiana University.