WHOLESALE DISTRIBUTION BEST PRACTICES

Leading wholesaler-distributors depend on NAW Institute for Distribution Excellence groundbreaking research studies because they help solve real-world business challenges.

 

YOUR 5-YEAR GROWTH ROADMAP


 

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Jaynie Smith

Biography

Jaynie Smith is Founder and CEO of Smart Advantage, Inc., a marketing/management consultancy whose clients include companies and associations. Her company has taught association executives in many industries how to uncover and use their competitive advantages. Her belief is that once an association executive can answer the question, “What is our organization’s number one competitive advantage?”, he or she can begin to effectively market and sell a truly significant value proposition to the membership.