Rebecca Rolfes is a founder of Imagination Publishing
and serves as executive vice president in charge of association publishing and executive director of Association Growth Partners.
She is the author of The Competition Within: How Members Will Reinvent Associations
, a book that examines the competitive forces impacting business-to-business associations.
Before joining Imagination, Rebecca was vice president of external relations for IEG, the nationís leading event-marketing publisher and consulting company. She also was the head of communications for The Conference Board Europe in Brussels, Belgium, and a syndicated columnist for publications in the United States and Europe.