WHOLESALE DISTRIBUTION BEST PRACTICES

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Annette Landesman

Biography

Annette Landesman has 30 years of marketing research experience. She is skilled in all research methodologies, and encompasses a broad client base including industrial products, healthcare, telecommunications, technology, manufacturing, automotive, pharmaceuticals, retailers and consumer packaged goods segments.

Annette began her career as a telephone interviewer at Market Facts, now Synovate, and continued as telephone center manager and client service executive. Following her tenure at Market Facts, Annette founded and managed her own marketing research consulting company in Dallas. She designed and implemented strategic programs to address market share, customer value management and service evaluations in addition to ad hoc research.