Description
This is the perfect training tool to speed learning and retention for everyone on your staff!
Making money in the wholesale distribution business gets tougher every year. When you add the current economic climate to the equation, making money can be downright grueling in many sectors of the market!
More aggressive competition, expanded product lines, tighter profit margins and more demanding customers require distributors to work longer, faster and smarter to survive and remain profitable. Running a successful company requires cooperative efforts from knowledgeable and motivated employees. How can you ensure that your employees are aligned with your goals for high performance and profitability? You give them this #1 training workbook to speed their learning and retention.
Prerequisite reading at many distribution companies, this second edition provides a straightforward and clear understanding of how the wholesale distribution business works. Your team will learn the basics of distribution economics, customer service, sales and marketing. This book will make your team smarter—a lot smarter.
In 11 chapters, this workbook covers all the basics of wholesale distribution, including how wholesaler-distributors make money. Topics include:
The role of wholesaler-distributors
Value-added functions
Channels of distribution
Gross profit, gross margin, mark-up
Methods to increase profits
Basic financial statements
Importance of gross margin dollars
Customer service and satisfaction
Internal and external customers
How an extra 1% boosts returns
Strategies to increase professionalism
BONUS FEATURES: This workbook contains 11 end-of-chapter self-correcting quizzes, a glossary of common wholesale distribution terms and a final comprehensive self-test review to speed learning and retention.
