NAW National Association of Wholesaler-Distributors

Description

Get practical steps and expert recommendations for business success, despite the tough economy. OUTLOOK 2009 provides an update on the trends identified in Facing the Forces of Change®: Lead the Way in the Supply Chain, which are becoming more relevant to our industry this year. You’ll get insights, predictions, strategies, and tactics in these trend areas:

• the pros and cons of private label products
• the growth and development of demand-driven channel relationships
• management challenges behind the new profit model of fee-based services
• sales management challenges related to increased business customer use of the Internet
• marketing tactics needed when selling online and the importance of a corporate Web site 
• the crucial role of information technology
• the key forces that have changed the M&A environment
• leadership competencies critical for future distributor executives.

What Readers Have to Say

"I strongly encourage every distribution industry executive who places a high value on strategic planning to read both Facing the Forces of Change and OUTLOOK 2009."

— Byron Potter, President & CEO, Dallas Wholesale Builders Supply Inc.

Extended Description

OUTLOOK 2009 will provide the greatest value when read in conjunction with the Facing the Forces of Change® report. Click here to order both books together and SAVE!

Pembroke Consulting President and NAW Institute for Distribution Excellence Fellow Adam J. Fein, Ph.D., has assembled a power-packed group of authors who use the Facing the Forces of Change® report as a starting point for analyzing the year ahead. They provide their own assessments and predictions, along with specific action steps and recommendations, to help your company succeed in 2009 and beyond.

OUTLOOK 2009 includes:

• Wholesale Distribution’s Evolving Future
  Adam J. Fein, Pembroke Consulting, Inc.
• Private Labeling: A Force for Tomorrow
  David Gordon, Channel Marketing Group
  Allen Ray, Allen Ray Associates
• The Impact of Demand-Driven Channels
  J. Michael Marks, Indian River Consulting Group
• New Profit Models for Distributors
  Brent R. Grover, Evergreen Consulting, LLC
• Sales to the Connected Customer
  Dave Kahle, The DaCo Corporation
• Online Marketing Opportunities Emerge
  Thomas P. Gale, Modern Distribution Management/Gale Media, Inc.
• Technology and Supply Chain Trends
  F. Barry Lawrence, Ph.D., Texas A&M University
• The Changing Distribution M&A Landscape
  Jim Miller, Supply Chain Equity Partners
  Lindsay Young, Modern Distribution Management/Gale Media, Inc.
• Leadership Trends in Wholesale Distribution
  John F. Salveson, Salveson Stetson Group, Inc.

OUTLOOK 2009 emphasizes practical steps to ensure real success across all lines of trade in the wholesale distribution industry. Read it and make a personal commitment to respond knowledgeably to key industry trends, share foremost information with your staff, and plan for success through keen strategic thinking, careful analysis, and positive action today!