WHY NAW INSTITUTE PUBLICATIONS
ARE DIFFERENT

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NAW Institute for Distribution Excellence research studies are unique and groundbreaking.

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Facing the Forces of Change®: Decisive Actions for an Uncertain Economy Click here to order your softcover copies. Or, order for your Kindle or NOOK!
 

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NAW 2012 Wholesale Distribution Manager’s Course
The Ohio State University
June 18–22, 2012

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NAW Publications

NAW Free Wholesale Distribution Industry Reports


…But What Did It Cost Us? How to Reduce Selling Costs in Wholesale Distribution

This free 26-page white paper shows your sales management team how to determine whether your sales force is spending valuable company resources wisely in pursuing customers. There is a critical difference between capturing sales and capturing sales efficiently. This easy-to-read-and-apply white paper shows exactly where your sales team may be wasting precious company resources as it attempts to close sales. Using too much of costly resources such as time, discounting, and sales support can render even the biggest sales unprofitable. This paper will show your sales managers how to match the proper amount of company sales resources against various types of customers, helping to turn possibly unprofitable accounts into highly profitable ones. 

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Additional Resources

  • Optimizing Distributor Profitability: Best Practices to a Stronger Bottom Line

    F. Barry Lawrence, Ph.D., Senthil Gunasekaran, Pradip Krishnadevarajan
    Find out more »
  • Sharpening Your Competitive Edge: How to Strengthen Your Distribution Sales Team for Top Results

    Jim Pancero
    Find out more »
  • Build, Fix, or Terminate: The Distributor’s Guide to More Profitable Supplier Relations

    Jim Narus and Bob Donath
    Find out more »